MIRREN AI IN ACTION
Strategies for Using AI to Grow Your Agency
Ready or Not — The Next 18 Months Will Break Your Current Agency Model
With a focus on using AI for client value creation and agency growth, we’ve now trained hundreds of agency teams. This is what we’re seeing. 18 MONTHS. THAT’S IT. That’s how long agencies have to seriously operationalize AI – before c…
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AI: The Case for Client Value Creation
Before we get to the AI – let’s talk client value creation. Client expectations of agencies have spiked. They want stronger leadership, deeper strategic thinking, more integrated activation, and tangible business impact.In fact, clien…
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Intro to AI Series (1/8): The AI Tech Landscape
We’ve created a series of posts, pulled from our training: Putting AI to Work at Your Agency – An Introduction. In this first video with Brent Hodgins, he steps back and breaks down how the different types of tech industries work …
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Intro to AI Series (2/8): The Progression of AI & Agency Models
We’ve created a series of posts, pulled from our training: Putting AI to Work at Your Agency – An Introduction. In this video with Brent Hodgins, he tracks the incredible pace of AI in just one year and spotlights the agencies that ar…
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Intro to AI Series (3/8): The Most Overlooked Power App for Client-Facing Teams
We’ve created a series of posts, pulled from our training: Putting AI to Work at Your Agency – An Introduction. In this video with Brent Hodgins, he highlights the application of AI within your day-to-day software workspace. To get th…
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Intro to AI Series (4/8): Structuring an Effective Agency Prompt
We’ve created a series of posts, pulled from our training: Putting AI to Work at Your Agency – An Introduction. In this video with Brent Hodgins, he outlines how to write an effective prompt – including the five critical sections that…
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Intro to AI Series (5/8): Structuring an Effective Agency Prompt
We’ve created a series of posts, pulled from our training: Putting AI to Work at Your Agency – An Introduction. Building on the prior session, Brent Hodgins showcases the importance of using iterative prompts to generate deeper, more …
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Intro to AI Series (6/8): Using AI for More Valuable Audience Insight
We’ve created a series of posts, pulled from our training: Putting AI to Work at Your Agency – An Introduction. In this video with Brent Hodgins, he explores how to use AI to uncover more valuable audience insight more quickly. Using …
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Intro to AI Series (7/8): Creating Synthetic Audiences for Deeper Insight
We’ve created a series of posts, pulled from our training: Putting AI to Work at Your Agency – An Introduction. In this video, Brent Hodgins discusses how you can bring your target audience to life by building synthetic audiences (tha…
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Intro to AI Series (8/8): Creating Synthetic Audiences for Deeper Insight
We’ve created a series of posts, pulled from our training: Putting AI to Work at Your Agency – An Introduction. In this video with Brent Hodgins, he summarizes the main points from this series and briefly lays out the most important s…
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