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Eric Mayhew

Eric Mayhew is the Co-Founder, President and CPO of Fluency — the only digital advertising operating system engineered for organizations that run complex digital media portfolios. Over the course of a 20+ year career in digital marketing and ad tech, he has combined software engineering with a passion for solving challenges of scale, helping change the way global enterprises and brands operationalize advertising.

Prior to co-founding Fluency, Eric led the development of the proprietary digital marketing platform for automotive digital marketing leader Dealer.com, spearheading the automotive vertical’s overall digital advertising transformation, and ultimately delivering more than $1 billion in ad spend.

As a recognized thought leader in RPA and AI, Eric has been featured in prominent outlets such as Ad Age and Adweek, and appeared on various podcasts. Under his leadership, Fluency was named one of the fastest-growing companies on the Inc. 5000 list and Deloitte Fast 500 for two consecutive years.

Heather Chevalley

Heather Chevalley is the Vice President of Growth at Fluency, the leading innovator of digital advertising management and automation solutions for organizations that run large digital media portfolios.

With extensive experience in marketing, sales, and technology consulting, Heather's background includes significant roles at HubSpot and Dealer.com - a Cox Automotive brand, earning honors such as the Cox Automotive Media Sales Consultant of the Year.

At Fluency, Heather is dedicated to driving growth through innovative strategies that leverage data-driven insights, positioning the company at the forefront of the evolving digital advertising landscape.

Brian McVey

Brian McVey is the chief revenue officer and co-founder of Fluency, a leader in Robotic Process Automation solutions for the digital marketing industry. In the decade prior to Fluency, Brian was part of the major account sales team at Dealer.com, the automotive retail industry’s largest marketing and advertising platform.

Handling some of the category's most important dealer groups as area VP of strategic accounts helped him build a strong background in client relations, sales and account management.

He leveraged his successful track record in sales and team leadership to eventually expand into client experience and operations as the senior director of advertising for the $250 million advertising business.

Eric Mayhew

Eric Mayhew is the Co-Founder, President and CPO of Fluency — the only digital advertising operating system engineered for organizations that run complex digital media portfolios. Over the course of a 20+ year career in digital marketing and ad tech, he has combined software engineering with a passion for solving challenges of scale, helping change the way global enterprises and brands operationalize advertising.

Prior to co-founding Fluency, Eric led the development of the proprietary digital marketing platform for automotive digital marketing leader Dealer.com, spearheading the automotive vertical’s overall digital advertising transformation, and ultimately delivering more than $1 billion in ad spend.

As a recognized thought leader in RPA and AI, Eric has been featured in prominent outlets such as Ad Age and Adweek, and appeared on various podcasts. Under his leadership, Fluency was named one of the fastest-growing companies on the Inc. 5000 list and Deloitte Fast 500 for two consecutive years.
eric@fluency.inc

Heather Chevalley

Heather Chevalley is the Vice President of Growth at Fluency, the leading innovator of digital advertising management and automation solutions for organizations that run large digital media portfolios.

With extensive experience in marketing, sales, and technology consulting, Heather's background includes significant roles at HubSpot and Dealer.com - a Cox Automotive brand, earning honors such as the Cox Automotive Media Sales Consultant of the Year.

At Fluency, Heather is dedicated to driving growth through innovative strategies that leverage data-driven insights, positioning the company at the forefront of the evolving digital advertising landscape.
heather@fluency.inc

Brian McVey

Brian McVey is the chief revenue officer and co-founder of Fluency, a leader in Robotic Process Automation solutions for the digital marketing industry. In the decade prior to Fluency, Brian was part of the major account sales team at Dealer.com, the automotive retail industry’s largest marketing and advertising platform.

Handling some of the category's most important dealer groups as area VP of strategic accounts helped him build a strong background in client relations, sales and account management.

He leveraged his successful track record in sales and team leadership to eventually expand into client experience and operations as the senior director of advertising for the $250 million advertising business.
brian@fluency.inc
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Fluency is the first Digital Advertising Operating System for organizations managing complex paid media portfolios.

Combining purpose-built advertising automation with secure and integrated AI,Fluency helps advertisers reduce manual campaign execution tasks by up to 90%.

Learn how to simplify AdOps complexity and maximize ROI with AI-powered automation.
Read more


Eric Mayhew

Co-Founder, President and CPo of Fluency

eric@fluency.inc More

Heather Chevalley

Vice President of Growth

heather@fluency.inc More

Brian McVey

Chief Revenue Officer

brian@fluency.inc More

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The Executive's Playbook for Scalable Advertising Operations >> reveals where automation and AI deliver the most value for agencies and includes data to help you benchmark your agency's own automation journey.

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Resources

The Ultimate Guide to AI and Automation in Digital Advertising
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The Complete Guide to Data-Powered Advertising
2025 Agency AdOps Benchmark Report
AdOps Scorecard
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Johnson Group Case Study
Blog Post: From Custom to Scalable: Identifying Patterns for Enterprise Advertising Growth

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